The Diamond Insight Report 2015 has just been released by De Beers, with a positive starting note.

Do you agree? In its Foreword, the report starts by saying that:

The launch of The Diamond Insight Report 2014 opened up the diamond industry to a wider audience and identified trends and opportunities for the industry to fulfil its growth potential.

One of the areas highlighted in last year’s report was how the diamond sector is influenced by seasonal demand patterns and industry cycles. And, to some extent, this effect can be seen when comparing performance in 2014 with what we have seen so far in 2015.

Strong consumer sales of diamond jewellery over the end of year holiday season in 2013 led to strong pipeline restocking demand at the start of 2014 and the positive demand environment continued through most of the year.

Consumer demand reached a record high, rough diamond demand was strong and this set the industry up for a positive year.

The report is full of information, well written and designed. It’s always worth reading.